Research + News | Topic: Snapchat

Snapchat’s Status Among Teens Notches Another Gain

The preferred site grows in popularity. Read the research from eMarketer here.

Snapchat Throws Lifeline To College Papers

Some beleaguered college pubs are getting a boost, and possibly a new lease on life, courtesy of mobile visual messaging platform Snapchat. Read the article here.

Instagram, Snapchat Duel For Millennial Attention

New study finds similar reach and usage. Read the article here.

Teenage Clicks

How Facebook overcame its “coolness” problem, won back the kids who fled it for Snapchat, and secured its dominance of social media. Read the article here.

Experts Warn Parents How Snapchat Can Hook In Teens With Streaks

Many games and social media apps are designed to get people “hooked” and keep coming back, Dr. Jodi Gold, the author of “Screen Smart Parenting,” explained to ABC News.

Read the article here.

Police Caution Parents About Location Feature On Snapchat That Could Put Your Kids In Danger

A new feature on Snapchat called “Snap Map” pinpoints a user’s locations whenever and wherever the app is being used. Read the article here.

Gen Z’s Head Game

The seemingly self-obsessed behavior of selfie taking hides some dark patterns regarding body image. Read the article here.

The Secret Online World of British Teens: How Streaks, Deep Likes And Ghosting Define Young Lives

Britain’s teenagers are growing up in a new online world, rife with anxiety-inducing social pressures, bullying, and security issues. What’s it like to grow up online?

Read the article from WIRED here.

Young Millennials Are All About Snapchat

But they like Facebook and Instagram too. Read the article here.

Teens, College Students Favor Snapchat While Gen Z Spends Up To 11 Hours Per Day On Social

It may come as no surprise that Snapchat and Instagram have a solid lead over Facebook when it comes to the frequency that high school and college students use the social media channels, with young Snapchat users checking in at a rate of up to six times per day or more. Read the article here.