Research + News | Topic: Music Videos

New Vevo Study Defines Types of Music Fans

The new Music Fan Report from Vevo attempts to define what that wily millennial demo is all about. Read the article here.

YouTube’s Top 10 Music Videos of 2014

Katy Perry’s “Dark Horse” reigned supreme on YouTube this year among music videos. See what else made the list here.

‘You Have to See This!’ – Viral Video’s Musical Impact

Nielsen explores whether the use of songs in viral videos affects song sales. Read the insight here.

Teens and Tunes and YouTube

New data from Niche explores which music listening options resonate the most with teens. Read the article here.

Streaming Radio Killed the Music Video Star

Teens are turning their attention away from music videos and toward streaming music. Read the full article here.